Would you give the velour tracksuit another chance? What about if Behati Prinsloo, supermodel, mother-to-be, Victoria's Secret Angel—and current star of Juicy Couture's ad campaign—asked you to? That's what Juicy is banking on this spring. The iconic 2000s brand has teamed up with Prinsloo to bring us Behati x Juicy, a 26-piece collection full of cropped T-shirts, denim dusters, and of course velour shorts and pants, dropping April 15.
Ahead of the launch, I sat down with Prinsloo at a launch party at The Dream Downtown in NYC to chat favorite Juicy memories, who wore it the best, and what she really thinks of guys who wear tracksuits.
Congrats on the campaign! What made you want to team up with Juicy?
They came to me and kind of just presented this really awesome idea of collaborating with me on a line. It really intrigued me so I said yes.
Had you been a Juicy fan over the years?
It's such a iconic brand. I remember growing up and seeing J.Lo and Britney [Spears] and all these girls in a full-on one color solid jumpsuit with the Juicy on the butt and it was always very awesome.
We were in the office today discussing Juicy tracksuit history and who pulled it off the best. I said J. Lo and others said Paris Hilton. Who do you think?
Do you have a favorite Juicy memory from back in the day?
You know, because I didn't grow up in America, I think my favorite Juicy memory would be designing something with them. And also just those iconic celebrities and seeing them in their tracksuits.
What did you think of the phenomenon as someone who didn't grow up in America?
You know it was definitely funny. It was definitely like a phenomenon. I remember the early 2000s and I wasn't even in New York yet. I was still at home and even the Kardashians, they were all wearing it. It was wild! Paris Hilton, all of the those girls. It was definitely something that made me go, "Oh that's an interesting vibe."
There are a lot of tracksuits and velour in this collection that harken back to the early 2000s. How do you wear them in 2016 and not look dated?
With this line we took a lot of the classic pieces and gave it a different silhouette so it's baggier and cooler and kind of good for traveling. To pull off a tracksuit now, it's not about doing the double/double. Not doing the whole thing. But listen, if you can pull it off and you go for it then god bless.
What's the shoe situation around a tracksuit?
No heels. I think a sneaker or a slide is the best. It's supposed be comfortable or something to lounge in, you know.
Behati in her Juicy Couture duster coat |
Candice Swanepoel stars in Juicy's main campaign with you. What's it been like to work so closely together over the years?
You know I love her and we get along so well and shooting that campaign together was really fun. On that same day I shot this campaign and she looked at all the stuff. It was nice to have your friend there who was loving all the pieces and giving you advice. She's my bestie!
Do you guys trade style advice?
For sure! We definitely take stuff from each other and get ideas from each other all the time. Because we travel so much too, she'll bring stuff back from Brazil. Or I'll send her pieces from my line. It's awesome.
You've mentioned travel a bunch. What pieces from the collection would you travel in?
I think the denim duster, you know can you dress it up and down. I take it to the airport because I don't like to be cold. But anything honestly. All the denim stuff, the long pants with a T-shirt or a hoodie. You can really wear this all. Except, I wouldn't wear the tiny, booty shorts.
I'm always impressed when I see celebrities travel in short-shorts.
I know, and like Uggs. Always short-shorts and Uggs.
OK, last question: Guys in tracksuits. Do or Don't?
[Laughs] Ah, that's hard. That's a tough question. Like an Adidas tracksuit? That's cool. I think you can only pull off a full velour tracksuit if you're like, 80. And it's brown. And you're a gangster or something. That's good.
Is there a hat involved?
There could be. Totally.
source by :http://www.elle.com/fashion/celebrity-style/news/a35077/behati-prinsloo-baby-bump-juicy-couture/
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